Privacy & Cookie Policy.

Privacy Policy

General

Our Privacy Policy was last updated on 26 August 2024.

This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.

We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Contact Details

If you have any questions about this Privacy Policy, You can contact us:

  • Company Address: Lorentis BV, Koning Leopoldstraat 18, 2610 Wilrijk, Belgium
  • Company VAT: BE1011.803.040
  • Company contact email: privacy@lorentis.eu
  • Company website: www.lorentis.eu

Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

  • “Account” means a unique account created for You to access our Service or parts of our Service.
  • “Company” (referred to as either “the Company”, “We”, “Us” or “Our” in this Agreement) refers to Lorentis BV.
  • “Country” refers to Belgium.
  • “Cookies” are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
  • “Device” means any device that can access the Service such as a computer, a cell phone or a digital  tablet.
  • “Personal Data” is any information that relates to an identified or identifiable individual.
  • “Service” refers to our consultancy service in relation to medical devices and IVD regulations and medical writing assignments in the broadest sense.
  • “Service Provider” means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
  • “Usage Data” or “Data” refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
  • “Website” refers to Lorentis Website accessible from www.lorentis.eu.
  • “You” means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.

Types of Data collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact You, identify You, or process contractual information and payments. Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Phone number
  • Company name & VAT number
  • Address, ZIP/Postal code, City & Country
  • Payment information
  • Usage Data

Unless specified otherwise, all Data requested is mandatory and failure to provide this Data may make it impossible to provide Our services. In cases where it is specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability of the Service.

Users who are uncertain about which Personal Data is mandatory are welcome to contact the Company.

Usage Data

Usage Data is collected automatically when visiting our Website. Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When You access our Website by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service.

To manage the cookies and similar technologies used (tracking pixels, web beacons, etc.) and related consents, we use the consent tool “Real Cookie Banner”. Details on how “Real Cookie Banner” works can be found at https://devowl.io/rcb/data-processing/.

The legal basis for the processing of personal data in this context are Art. 6 (1) (c) GDPR and Art. 6 (1) (f) GDPR. Our legitimate interest is the management of the cookies and similar technologies used and the related consents.

 

The provision of personal data is neither contractually required nor necessary for the conclusion of a contract. You are not obliged to provide the personal data. If you do not provide the personal data, we will not be able to manage your consents.

  • Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Website. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies.
  • Web Beacons. Certain sections of our Website and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).

Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser.

We use both Persistent and Session Cookies for the purposes set out below:

  • Necessary / Essential Cookies
    • Type: Session Cookies
    • Administered by: Us
    • Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.
  • Cookies Policy / Notice Acceptance Cookies
    • Type: Persistent Cookies
    • Administered by: Us
    • Purpose: These Cookies identify if users have accepted the use of cookies on the Website.
  • Functionality Cookies
    • Type: Persistent Cookies
    • Administered by: Us
    • Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.
  • Tracking and Performance Cookies
    • Type: Persistent Cookies
    • Administered by: Third-Parties
    • Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked  to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features or new functionality of the Website to see how our users react to them.

For more information about the cookies we use and your choices regarding cookies, please visit our Cookie Policy.

Use of Your Personal Data

Purpose of Use

The Company may use Personal Data for the following purposes:

  • To provide and maintain our Service, including to monitor the usage of our Website.
  • To manage Your Account.
  • For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us  through the Service.
  • To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application’s push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.
  • To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.
  • To manage Your requests: To attend and manage Your requests to Us.
  • For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.
  • For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.

Sharing of Your Personal Data

We may share Your personal information in the following situations:

  • With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, for payment processing, to contact You.
  • For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.
  • With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
  • With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
  • With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.
  • With Your consent: We may disclose Your personal information for any other purpose with Your consent.

Retention of Your Personal Data

The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Places of Processing, Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.

Disclosure of Your Personal Data

  • Business Transactions: If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.
  • Law enforcement: Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).
  • Other legal requirements: The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:
    • Comply with a legal obligation
    • Protect and defend the rights or property of the Company
    • Prevent or investigate possible wrongdoing in connection with the Service
    • Protect the personal safety of Users of the Service or the public
    • Protect against legal liability

Security of Your Personal Data

The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect Your Personal Data, we cannot guarantee its absolute security.

The Rights of Users

Users may exercise certain rights regarding their Data processed by the Company. In particular, Users have the right to do the following:

  • Withdraw their consent at any time: Users have the right to withdraw consent where they have previously given their consent to the processing of their Personal Data.
  • Object to processing of their Data: Users have the right to object to the processing of their Data if the processing is carried out on a legal basis other than consent. Further details are provided in the dedicated section below.
  • Access their Data: Users have the right to learn if Data is being processed by the Company, obtain disclosure regarding certain aspects of the processing, and obtain a copy of the Data undergoing processing.
  • Verify and seek rectification: Users have the right to verify the accuracy of their Data and ask for it to be updated or corrected.
  • Restrict the processing of their Data: Users have the right, under certain circumstances, to restrict the processing of their Data. In this case, the Company will not process their Data for any purpose other than storing it.
  • Have their Personal Data deleted or otherwise removed: Users have the right, under certain circumstances, to obtain the erasure of their Data from the Company.
  • Receive their Data and have it transferred to another controller: Users have the right to receive their Data in a structured, commonly used and machine-readable format and, if technically feasible, to have it transmitted to another controller without any hindrance. This provision is applicable provided that the Data is processed by automated means and that the processing is based on the User’s consent, on a contract which the User is part of or on pre-contractual obligations thereof.
  • Lodge a complaint: Users have the right to bring a claim before their competent data protection authority.

Detailed information on the processing of Personal Data

Personal Data is collected for the following purposes and using the following services:

Analytics

The services contained in this section enable the Company to monitor and analyze web traffic and can be used to keep track of User behavior:

  • Google Analytics (Google Ireland Limited): Google Analytics is a web analysis service provided by Google Ireland Limited (“Google”). Google utilizes the Data collected to track and examine  the use of this Application, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network. Personal Data collected: Cookies; Usage Data. Place of processing: Ireland – Privacy Policy – Opt Out. Privacy Shield participant.
  • Hotjar Form Analysis & Conversion Funnels (Hotjar Ltd.): Hotjar is an analytics service provided by Hotjar Ltd. Hotjar honors generic Do Not Track headers. This means your browser can tell  its script not to collect any of your data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here. Personal Data collected: Cookies; Usage Data. Place of processing: Malta – Privacy Policy – Opt Out.
  • Hotjar Heat Maps & Recordings (Hotjar Ltd.): Hotjar is a session recording and heat mapping service provided by Hotjar Ltd. Heat mapping services are used to display the areas of a page where Users most frequently move the mouse or click. This shows where the points of interest are. These services make it possible to monitor and analyze web traffic and keep track of User behavior. Some of these services may record sessions and make them available for later visual playback. Hotjar honors generic „Do Not Track” headers. This means the browser can tell its script not to collect any of the User’s data. This is a setting that is available in all major browsers. Find Hotjar’s opt-out information here. Personal Data collected: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service. Place of processing: Malta – Privacy Policy – Opt Out.
Hosting and Backend infrastructure

This type of service has the purpose of hosting Data and files that enable this Application to run and be distributed as well as to provide a ready-made infrastructure to run specific features or parts of this Application. Some services among those listed below, if any, may work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data are stored.

Google Cloud Storage (Google LLC)

Google Cloud Storage is a hosting service provided by Google LLC. Personal Data collected: various types of Data as specified in the privacy policy of the service. Place of processing: Belgium – Privacy Policy. Privacy Shield participant.

Push Notifications

The Website may send push notifications to the User to achieve the purposes outlined in this privacy policy. Users may in most cases opt-out of receiving push notifications by visiting their device settings such as the notification settings for mobile phones, and then change those settings for this Application, some or all of the apps on the particular device. Users must be aware that disabling push notifications may negatively affect the utility of this Application.

Links to other Websites

Our Website may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Information not contained in this Policy

More details concerning the collection or processing of Personal Data may be requested from the Company at any time. Please see the contact information at the beginning of this document.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.

We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the “Last updated” date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

 

Cookie Policy

Our Cookie Policy was last updated on 26 August 2024.

Lorentis.eu uses certain monitoring and tracking technologies, such as cookies, beacons, pixels, tags, and scripts (collectively, “Cookies”). These technologies are used in order to provide, maintain, and improve our website (“Website”), to optimize our offerings and marketing activities, and to provide our visitors, customers and users (“you”) with a better experience (for example, in order to track users’ preferences, to better secure our Website, to identify technical issues, and to monitor and improve the overall performance of our Website).

This page contains information on what Cookies are, the types of Cookies used on our Website, how to switch Cookies off in your browser, and some useful links for further reading on the subject. If you are unable to find the information you were looking for, or you have any further questions about the use of cookies on our Website, please email privacy@lorentis.eu.

For more information about our general privacy practices, please visit our Privacy Policy.

What are Cookies?

Cookies are small files containing a string of characters that are stored through the browser on your computer or mobile device (for example, Google Chrome or Safari). They allow websites to store information like user preferences. You can think of Cookies as providing a so-called memory for the website, so that it can recognize you when you come back and throughout your browsing activity and use, and respond appropriately to your selected preferences. Cookies are typically classified as either “session cookies” which are automatically deleted when you close your browser, or “persistent cookies” which will usually remain on your device until you delete them or they expire.

Cookies may be set by us (first-party Cookies) or by third-party providers who work with us (third-party Cookies), either for the duration of your visit (session Cookies) or for longer periods (persistent Cookies). The length of time a persistent Cookie stays on your device varies between Cookies.

Please note that our access and control over such third-party Cookies, beyond the scope of our Website, is limited and subject to such other websites and providers’ own terms and policies.

You are not obligated to accept all Cookies in order to visit our website, however, enabling Cookies may allow for a more personalized browsing experience and is required for some features and functionalities to work.

How do we use Cookies?

Lorentis.eu uses several different types of Cookies on our website and platform:

Necessary Cookies

These Cookies are necessary to provide you with our Website and cannot be disabled through the cookie settings we offer, however if you wish you may still remove them through your browser for your website’s usage (but this would have a significant adverse effect on your experience).

Performance and Analytics Cookies: Every time you visit our Website, the analytics tools and website we use generate or interact with Cookies which can tell us (so long as they are allowed and not deleted) whether or not you have visited our Website in the past, and provide additional information regarding how visitors and users use our Website (such as how many visitors we have on a certain landing page, how often they visit, or where users tend to click on our Website). Your browser will tell us if you have these Cookies and, if you don’t but do allow new Cookies to be placed, we will typically generate and place new ones. These Cookies help us to secure and better manage the performance of our Website and remember your preferences for features found on the Website, so you don’t have to reset them each time you visit. Without these cookies, our ability to better ourselves and improve your and others’ experience will be reduced.

Marketing & Advertising Cookies

These Cookies allow us to know whether or not you’ve seen an ad or a type of ad online, how you interacted with such an ad, and how long it has been since you’ve seen it.

Our advertising partners may use these Cookies to learn about your browsing habits (including your visits to our Website, the pages you have visited and the links and advertisements you have clicked) and other unique identifiers that may help identify you and your interests, in order to retarget you and serve advertisements that are relevant to you (for example, if you look at a certain page on our Website, an advertisement may be delivered to you regarding our Website on other sites, for products referenced on that page or for similar products and website).

We also set Cookies on certain other sites that we advertise on. If you receive one of those Cookies, we may use it to identify you as having visited that site and viewing our ad there, if you later visit our Website. We can then target our advertisements based on this information.

Third-Party Integration Cookies

On some pages of our Website, other organizations may also set their own Cookies. They do this to enable and improve the performance and interoperability of their applications, features or tools that are integrated with our Website, to track their performance, or to customize their website for you.

To learn more about the specific Cookies we use and how we categorize them, please click the “Your Privacy Settings” button available on our website’s footer. You can always withdraw your consent to the use of non-necessary Cookies by re-opening the settings and modifying your selection.

How can you turn Cookies off (or remove them)?

Except for Necessary Cookies, you generally have a right to decide whether to accept or decline Cookies. When first visiting our website, you may encounter our Cookie Banner, which allows you to control your Cookie preferences. You can change your Cookie choices any time by clicking the “Your Privacy Settings” button available in our website’s footer.

Most web browsers allow you to change your Cookie settings. You can usually find these settings in the ‘Options’ or ‘Preferences’ menu of your browser. In order to understand these settings, the following links to ‘cookies’ help pages may be helpful or you can use the ‘Help’ option in your browser for more details.

If you are primarily concerned about third-party Cookies generated by advertisers, and you live in the USA, Canada or Europe, you can also opt out from the collection of your data by our advertising partners who participate in the Digital Advertising Alliance (DAA), the Network Advertising Initiative (NAI), and the European Digital Advertising Alliance (eDAA). This does not opt you out of being served advertising entirely as you will continue to receive generic advertisements. Opt-out by visiting:

In addition, on your mobile device (e.g., iPhone, iPad or Android), you can change your device settings to control whether you see online interest-based ads.

What is the Google Analytics Cookie and how is it used?

Our Website use Google Analytics, a web analysis website provided by Google Inc. (“Google”) which is based on Cookie technology. The information generated by the Cookie is usually sent to and stored in a Google server in the USA. On behalf of Lorentis.eu, Google will use the generated information to evaluate your use of the website, to compile reports on website activities, and to provide the website operator with additional website connected with website and Internet use. The IP address transmitted by your browser in connection with Google Analytics is not collated with other data by Google. Further information about the privacy practices of Google Analytics is available at www.google.com/policies/privacy/partners/

Further information about your option to opt-out of Google Analytics is available at  https://tools.google.com/dlpage/gaoptout

  • “Do Not Track” Signals

Some web browsers may transmit “Do Not Track” signals to website with which the browser communicates, telling the website not to follow its online movements. Because of differences in how web browsers interpret this feature and send those signals, and lack of standardization, it is not always clear whether visitors and users intend for these signals to be transmitted or whether they are even aware of them. Therefore, as many other reputable website and online platforms, we currently do not respond to such “Do Not Track” signals. However, you can manage your Cookie preferences, including whether or not to accept them and how to remove them, through your browser settings and our Cookie Banner as instructed above. Please bear in mind that disabling Cookies may complicate or even prevent you from using the Website. To learn more about “Do Not Track” signals, you can visit http://www.allaboutdnt.com/.

  • Opt-Out of Sale/Sharing for Targeted Advertising

Under some data protection laws in the United States, like the California Consumer Privacy Act (CCPA) or the Virginia Consumer Data Protection Act, our sharing of certain internet activity and device information with third parties through Cookies may be considered a “sale” or “sharing” of personal information for targeted advertising. We do so in pursuit of the business and commercial purposes described in section 2 above.

  • Useful Links

To find out more about Cookies and their use on the Internet, you may find the following website useful: